Presentation: INTERACTIVE PANEL | Connecting the Lifecycle: Harnessing Technology from Design to Optimization

2026 - AVEVA World - Milan - Power & Utilities

INTERACTIVE PANEL | Connecting the Lifecycle: Harnessing Technology from Design to Optimization

How do power and utilities (T&D) companies and their partners connect the dots across the entire asset lifecycle? This panel brings together leaders who have digitized design and construction, unified operational data, and harnessed analytics and AI for continuous improvement. Panelists will share practical lessons, measurable outcomes, and their vision for a truly integrated Design-Build-Operate-Optimize journey. Customer panelists to be confirmed.


Industry

Power and Utilities


Company

El-Sewedy Electric Power Systems Projects

Speaker

Maged Amr

Maged has built a distinguished career in the engineering, procurement,and construction (EPC) industry, with deep expertise in digital transformation and operational efficiency.He began his professional journey as part of a renowned talent program, where he quickly demonstrated strong technical acumen through his work in Automation and Instrumentation design along with project coordination. He is leading a team responsible for driving the company’s digital transformation strategy, integrating key platforms such as AVEVA ERM, Oracle EBS, and Primavera P6 while also developing tailored in-house solutions to enhance project delivery. 


Company

Central Puerto

Speaker

Guillermo De Simone

IT technology executive with 20+ years of experience leading digital transformation at scale in the energy, agribusiness, and consumer sectors. Proven track record directing enterprise-wide programs — from IT/OT convergence and Industry 4.0 to ERP modernization and cloud data analytics & AI — with direct accountability for multi-disciplinary teams and critical infrastructure serving hundreds of users across multiple facilities. Combines deep technical expertise  and a consistent ability to deliver complex, high-stakes initiatives on time and on budget.


Company

AVEVA

Speaker

Fiona Straton

Fiona Straton is the senior marketing manager for critical infrastructure at AVEVA. With over 20 years of industry experience, she is an advocate for digital transformation and how technology delivers a better, more sustainable quality of life for all.


Company

ITAIPU Binacional

Speaker

Eduardo Coronel

Eduardo D. Coronel, Electronic Engineer with a Master’s in Electrical Engineering and Ph.D. candidate in Computer Science. Specialist in AI for industrial maintenance, cybersecurity, and systems integration. Leads AI-driven projects at Itaipu Binacional. Has published in international journals and conferences.