Technical SEO

The AVEVA implementation has been set up to support technical SEO.

Site Structure

Learn more about the site structure used for the AVEVA websites.

Index vs No Index

In the AVEVA AEM implementation, all pages are marked as Index by default, but they may be switched to No Index as needed in Page Properties > Site Configuration.

Canonical URL

In the AVEVA AEM implementation, the canonical URL is derived from the page itself.

The only valid canonical URL is for www.aveva.com in the English home page.

Page Title and Description

Every page should have its own Page Title and Description for external search.

In AEM, this content is managed in Page Properties > Basic tab.

Breadcrumbs

Most indexable pages on the AVEVA websites display breadcrumbs.

Exceptions include the indexed pages under /info or /campaigns, which hide breadcrumbs.

robots.txt

AVEVA has a robots.txt for both .com and .cn sites.

Learn more about the rules implemented.

hreflang and Content Hierarchy

International sites include the hreflang tag to map them with their English equivalent pages.

As a general practice, AVEVA keeps international pages URLs matching the English site URLs after the /xx-xx/ language code and country code portion of the URL.

There may temporarily be disconnects when international pages are in progress for retranslation or retirement and redirection.

AVEVA follows a governance rule that if the English page is moved or retired, then the international equivalents should do the same.

404s, 301s, Orphans, and Redirect Loops

AVEVA monitors 404s, 301s, orphans, and redirects on a weekly basis using Oncrawl.

Responsive Design and Accessibility

Structured Data or Schema

AVEVA is implementing schema onto its pages for LLMs.

Redirects and Vanity URLs

No redirects or vanity URLs should be created within AEM pages. Instead, they should be made through CloudFlare.

Learn more:

Page Speed

AVEVA monitors page speed using the following tools:

  • To be listed

AVEVA has implemented the following to improve page speed:

  • To be listed