Heading of Home Page Banner

This banner style is used on the home page only. It should use H1 with Horizontal Line below Title. It may include a Foreground Image of a Video Still, if one of the CTAs is for a Video. Primary Button should be Blue. Secondary Button should be White. Background may be a color or an image.

Primary Button
Secondary Button

Heading of Top Banner

This banner style is used on subpages (exceptions: product pages, blog pages). It should use H1 with Horizontal Line below Title. It may include a Foreground Image of a Video Still, if one of the CTAs is for a Video. Breadcrumbs should be enabled. Primary Button should be Blue. Secondary Button should be White. Background may be a color or an image. Refer to Banners 2023 to see the generic banner image option to use.

Primary Button
Secondary Button

Heading of Top Banner - Product Page

This banner style is used on product page. It should use H1 with Horizontal Line below Title. It may include a Foreground Image of a company logo. Breadcrumbs should be enabled. Primary Button should be Blue. Secondary Button should be White. Background should be the light grey color.

Primary Button
Secondary Button

Heading of Offer/Form Banner

This banner style is for offers or forms. It should use H2. Only a Secondary Button may be used, and it should be White or Dark Grey. Background may be a color or an image. Refer to Banners 2023 to see generic banner image options to use.

Secondary Button